Thursday, November 4, 2010

Actually, you'd be surprised...

When calling a potenial client about our services and products, it's amazing to see how many people are interested in various ways of original marketing strategies. Very few companies can be fairly excluded from the requirement of digital means whether it be for advertising or just general purposes.
It's been interesting for me to see just how vast the need for CDs and DVDs really is within all industries in South Africa. Afterall, we do live in an age where just about every turn of the head constitutes a view of a round, shiny disc which could contain anything from music, movies, software or even life-changing education. It's true that our world is changing quicker than we can fathom, and we are predisposed to change with it since we are ultimately the cause of this change.
Over the years, Digital Direct has helped some suprisingly different industries make their mark in this adapted world we find ourselves in. These include; Arts & Crafts companies, the Mining industry, Banks, Insurance companies, Performers, Software companies, Educational and Religious institutions and many many more.

So with the future openning its doors so wide and invitingly for all to hop on board onto the train of progress, will you be on time?

Monday, October 25, 2010

All talk! All Action!

Digital Direct: Way beyond our competitors!
We’re pushing the competition overboard with our in-house services and Great Deals!
Best price! No REALLY!
Because we do our duplication and printing in-house, we are able to offer our clients the cheapest prices in South Africa. This is why Digital Direct’s owner and CEO Lazlo Le Roux can say with confidence that any written quote presented by you the client, we will match or even beat. That’s our promise of best price.
Most accurate advice!
Because we’ve been in this game for over 12 years, there’s no way you won’t get the absolute best and most accurate advice from our staff, management and experts. Honesty and integrity is our policy in our dealings with you.
Best Service in town!
You see, Digital Direct may be growing at a speed that’s making our competitors somewhat nervous, but we’ve still maintained that friendly family feel to our business and we promise to give you the friendliest, quickest and most honest service we possibly can.

Our services include:

-          CD & DVD Duplication and Replication
-          Digital printing, Screen printing and Off-set printing of CDs & DVDs
-          Video and Audio Conversion to CD and DVD
-          Mini CD Business cards and Digital Catalogues
-          Complete packaging and delivery services
... and, we are also associated with CompAfrica, who has brought the Popcorn Hour entertainment system to South Africa.

Monday, October 18, 2010

Committed to Green Practices!

Committed to Green Practices!

Digital Direct have executed just about every green practice available to them in their industry of CD manufacturing. We feel that it is in our best interests to preserve the environment we do business in, but also on a personal level, the staff here have always been adamant on sound green practices for the sake of themselves and their families.

Here are some examples on how we are trying to contribute to making a difference:

-          Recycling of the CD material we discard and other plastic packaging waste is one of the main methods we have come to implement as doing our part for the environment.
-          All of our chemicals and ink are collected by specialized recycling entities and done away with in an earth-friendly manner.
-          In an attempt to lessen the use of printed brochures and catalogues, we encourage our marketing clients to convert their advertising to a digital format so as to preserve forestation.
-          We make an effort to educate ourselves on which chemicals we purchase and what the quality of those chemicals are in terms of international standards and environmental friendliness.

It is therefore with pride and confidence that we move into the proverbial ‘green-age’ with the knowledge that we are doing our best to contribute to the preservation of our planet.

Friday, September 17, 2010

We’re finding our marketing feet faster than most...
Digital Direct is a company who has always concentrated on its niche market which is CD and DVD production. Now anyone who remembers their marketing exam will know that a company focusing on its core function is the accurate route to take, but there was mention of adapting and expanding too, wasn’t there?
That’s why Digital Direct no longer just focuses on Replication services for corporate companies who deal with music, software and DVDs, but we are now also moving over to the marketing side of South Africa because of the clear fact that companies want to market themselves in more modern and revolutionary ways.
The introduction of the Mini-CD Business Card is one of the cheapest and most effective methods used in marketing today. Think of how much information you can fit onto a CD. Your whole catalogue, business profile and even an ‘un-live’ yet navigational version of your website are fitting onto small CDs which are unlikely to be thrown away by your potential clients.
In this way, not only is a unique way of branding being created due to the distinctive print that appears on your personalized CD, but unlike conventional business cards—which are a dime-a-dozen these days—an original CD will more than likely eventually be utilized for its purpose, or be passed on to someone who will end up needing it.
Let’s face it, when you hear people say that print will die out one day, they’re probably not far off, and one of the victims is the predictable business card, which has not only become unadventurous, but also, seemingly unnoticed.

Tuesday, September 7, 2010

Digital Direct - Service driven

It seems that more and more people and corporate companies are turning to good service. Not just a friendly voice on the other side of the phone, but someone who delivers on their promises and gets things done on time. These are the characteristics that distinguish a company from its competitors and inevitably rise to the top of its industry.
At Digital Direct, we believe that good service is one of the main ingredients to not only attain you as a customer, but to RETAIN all of our customers. While our competitors are sitting worrying about beating our prices, (which they will never do), we are keeping customers happy and well serviced according to standards that surpass current national conditions.
Sticking to turn-around times, calling our customers back and sending and actioning quotes and orders within a reasonable time are just some of the ways that we promise to make your dealings with Digital Direct as pleasing as possible.

CJ Sutton (Marketing Executive)
082 455 6732 / 011 791 0957
cjsutton@digitaldirect.co.za
lazlo@digitaldirect.co.za

Sunday, August 29, 2010

Marketing your product

Digital Catalogues is the marketing method of the future… But is it expensive?


Companies across the world are turning to a much more effective way of marketing their products; one which is more likely to get their name out there as well as awe-inspire their potential customers with the magic of technology. Many marketers perceive going digital to be more costly than their conventional methods of advertising with pamphlets, printed catalogues and brochures. But take into consideration that a mini CD can be utilized as an all-in-one Business Card, Catalogue and company Profile. The information, pictures and even video clips that can fit onto something as simple as a compact disc is a much cheaper way to get exposure than something printed, which is not only more expensive, but will more than likely be thrown away.
Digital Direct specializes in the conversion of catalogues to a digital format and because they have been in SA for over 12 years, their prices are known to be the most competitive in the country. From the manufacturing of CDs or DVDs, to the custom printing and branding of your own personalized digital profile and even your entire packaging requirements, contact Digital Direct for a complete revolution in the way your company markets its services and products.

Digital Direct contact details: 011 792 3240
CJ Sutton (Marketing Executive): 082 455 6732

Saturday, August 14, 2010

About Digital Direct South Africa

Since Being founded in 1999, Digital Direct has been providing high quality duplication and replication services to countless South African businesses and professionals.

With recently expanded facilities which include up to date technology at our manufacturing and retail premises in Randburg, and an agent in Cape Town, we now provide our customers with a more efficient worldwide service.

At Digital Direct we understand the specific needs of printers, publishers, production companies, ad agencies, musicians and professionals across various other industries. With this understanding we are able to provide everyone with an efficient, fast or even same day service on CD, DVD, Business Card and Video Cassette recorders.

We offer an extensive range on CD and DVD development, design, print and packaging solutions. This, combined with many years of experience, ensure that we produce your tailor-made digital product to meet all industry quality requirements.